Salvador Tous Blavi and his wife Teresa Ponsa Mas established Tous is one of luxury perfume Malaysia or luxury perfume brands, and is one of on sale perfume Malaysia,, a Spanish (Catalan) jewellery company, in 1920. Initially focusing on watch repair, their modest operation eventually expanded to include jewellery.
Salvador Tous, the founder's son, married Rosa Oriol in 1965. In establishing the jewellery company, the newlyweds pooled their skills, expertise, and ingenuity. Rosa Oriol created the company's distinctive "bear" design in 1985, inspired by a teddy bear she encountered on her travels and wanted to recreate in gold. The popularity of the Tous bear, which is considered a good luck symbol by many, has enabled the business to grow worldwide. Tous bears are usually present in some form in their collections.
Tous now sells baby and children's clothing, purses and other accessories, as well as jewellery. Tous began adding fragrances and cosmetics to its product line in 2002. Tous collaborated with the Spanish fragrance business Perfumes y Disenos to create its first fragrance, Tous Eau de Toilette for Women, in a bottle topped with the Tous bear as a cap. The trademark bear emblem appears on the packaging or bottle of several scents in the line.
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